Beyond the Welcome Email: How to Automate Client Onboarding that Builds Buy-In and Momentum

Jacki Hayes (she/her) helps creative service providers design businesses that actually work for the lives they want to live. Through custom-fit systems and operational strategy, she transforms the messy “in-between” spaces into experiences that feel clear, calm, and supportive. Known for her grounded, human-first approach, Jacki blends strategy with compassion, helping business owners set up backend systems that save energy without sacrificing care. She’s also the host of the Here’s What I Learned podcast, where she shares candid conversations about sustainable business, capacity, and opting out of hustle culture.